Senior Brand Manager
Gail Findlay-Shirras is the Senior Brand Manager at the Copeman Healthcare Centre in Vancouver.
Gail joins Copeman with a wealth of experience including running her own marketing consultancy. She has worked with many agency clients including Inventa Sales and Promotions, Pace Group, GMR Marketing, brand.LIVE, and e=MC2 on marketing, sponsorship and public relations projects. Her broad client history includes The Province of BC, Vancity Credit Union, The Olympic Experience at Robson Square, Subway Restaurants, Shaw Cable, CP Rail, Best Buy, BC Dairy, Zajac Nights Charity Gala, and Chevaliers du Tastevin.
In addition to her consulting business, Gail worked as a Brand Manager for National Importers overseeing six brands across Canada. Recently she honed her digital marketing skills through the rigorous RED Academy program, and three stints as a digital marketing strategist fpr Meatme.ca, Lipsi and Slickpie. She also spent three months with Hootsuite polishing her event marketing and social media skills.
Gail’s volunteer work includes serving on the board of directors for KidSport Vancouver and acting as a key event fundraiser from 2010-2015. She also serves on the board of The Lifesaving Society – BC & Yukon Branch (2nd term) and recently acted as volunteer coordinator for the 2017 World Conference on Drowning Prevention.
Gail developed her work ethic over 17 years of competitive swimming and was recently inducted into the UBC Sports Hall of Fame. In addition to her swimming achievements, Gail competed internationally for 7 years on Canada’s National Lifesaving Team where she earned several Canadian records, qualified for the World Games and won two individual Commonwealth Championship gold medals.
If Gail’s first love is competition, her second love is travel, which may explain why she studied both Commerce and Geography at UBC. After graduation she was bitten by the travel bug and spent nearly three years living and working in Ireland.
Outside of work Gail is an avid bike commuter, explores the Sea to Sky as a skier and hiker, and enjoys wine tasting locally and abroad.